Taking Your Words Seriously

Wishful promises don’t cut it in small-town businesses or big-city corporations. It doesn’t matter what role you’re in. If you tell me you’ll do something, I expect you will do it whether you’re a business, an employee, a co-worker or my boss. You’re the one setting my expectations, so why wouldn’t I believe what you tell me?

It baffles me. I’ve found in twenty years of management few people meet or exceed the expectations they set and they control. I’m not talking about deadlines other people set for you. I’m talking about the ones you establish. Maybe it’s because few people take their own words seriously. If you do you can differentiate yourself at work. People who consistently do what they say they’re going to do, without sandbagging, are memorable. They’re the people with credibility. They’re the ones you want to hire and promote and do business with.

To do that, replace casual-speak and wishful promises of what you’d like to have happen or believe can happen, with commitments of what will happen. But here’s the key. You can’t commit what you can’t control. If I tell a member of my staff he’ll get his review next week, but I only control when I finish writing it not when it’s approved, the likelihood of me failing to meet an expectation I set with him is strong. But if the review is written, signed by my boss, and in for processing at the time I set the expectation, I’ll meet it.

Our delinquent artisan could have called three months into the project, told us he accepted an unusual opportunity to restore an historic building, was putting his other projects on hold until that was complete, and offered us the choice of waiting until he resumed work or getting our deposit back. He could have preserved his credibility and the relationship.

Actions may speak louder than words. But it’s our words that provide the backdrop for whether our actions measure up. If I’m your customer, your boss, or your co-worker, I’m taking your words seriously. I think you should, too.



(c) 2004 Nan S. Russell. All rights reserved.