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Article / Content Title:	The Center for Business Intelligence
Synopsis / Author Bio	The Center for Business Intelligence (CBI) is a world-class conference company that focuses on producing high-level programs for executive decision-makers who face strategic issues in domestic and international markets. CBI has provided information and networking opportunities for thousands of executives in industries such as pharmaceuticals and biotech, risk and insurance, managed care, transportation and logistics.
Author's Name	The Center for Business Intelligence	Phone	781-939-2427
Web Site	www.cbinet.com	Email	CLICK HERE
Author / Content Text	Register by January 21, 2005 and Save $500 Last year, The Center for Business Intelligence brought together the industry's leading experts in Multicultural Marketing for Financial Services and Insurance Companies for an interactive and educational two-day conference. On March 17-18, 2005 in New York, NY , CBI promises to continue this tradition at its Second Annual Multicultural Marketing for Financial Services and Insurance Companies that is being Co-sponsored by The Wall Street Journal. Key topics include: 1)Balance current marketing demands with the long term process of building a multicultural marketing strategy 2) Create a complete planning strategy from selecting a market to suitable implementation of your business plan that clearly shows a profitable ROI. 3) Evaluate media and community involvement in bringing your multicultural research learnings to life 4)Develop a strategy to identify targeted organizations, diverse communities and centers of influence 5)Examine the metrics to estimate the linkage between marketing investment and return 6) Target key industry segments: Hispanic, African-Americans, Asian-American and South Asian consumers. Join us at this premier event to hear industry perspectives provided by leading experts from Diversity, Inc. Magazine, ABC Radio Networks, Comcast, Black Entertainment Television, Visa International, New York Life, MetLife, UnityFirst.com (African American Newswire), JP Morgan Chase and many more. For more information or to register, please contact Erika Musto: erikam@cbinet.com or 781-939-2427. Visit: http://www.cbinet.com/events/FB551/index.html

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