Market4Demand: How to Attract Customers in an Emerging Enterprise
Organization:
Market4Demand Marketing Educational Series for Entrepreneurs (MESE)
Category:
Business
Geographical Area:
San Fran/Silicon Valley
Start
Date:
6/27/2006
End Date:
6/27/2006
Start Time:
8:30AM
End Time:
11:30AM
Event
Info:
Acquiring Reference Customers will present examples, wisdom and insights in an interactive format to help you:
* Obtain orders for immature products from visionary early adopters * Focus on your unique target market * Clarify your goals for revenue and reference-able customers * Develop crisp value propositions to gain executive access * Target the right executive titles to minimize sales cycles * Generate ideal customer criteria to maintain your focus * Measure customer commitment to maximize sales effectiveness * Develop an effective, iterative sales process
Panel: * Chuck DeVita, Rich Ghiossi, Konstantin Guericke, Paul Koenig, Alex Osadzinski, Chip Overstreet, Cindy Padnos
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